As the days move, a store to shop or browsing online may come to an end soon. Virtual reality technology has the power to change the shopping experience. From transporting customers to another world to showcase products to letting them try things virtually, Virtual Reality is the future.
Amazon opened VR kiosks in few shopping malls across India. Guests can take a virtual hot air balloon ride and could walk through items slated to be highlighted in the sale. They can able to see the size, test the features and get more information about the products. Amazon started to give chance to buyers to interact with the products before making a purchase.
It is not every day most customers shop for decorative crystal home accessories frequently. But when they shop, they can first experience the items through VR. MasterCard and Swarovski teamed up to showcase a new trend of home decor items through a VR application. Customers can see the items around the house and learn about how they were made . To make a purchase, customers can simply focus on the Masterpass button at the bottom of the product description.
Tommy Hilfiger lets customers experience its shows through VR. Most people can’t get a front-row seat to a fashion show in real life, but through VR they can see the looks up very close, explore backstage and get up close as well as personal with the models. The VR experience is only available in choose Tommy Hilfiger stores and lets buyers see the clothes virtually on the runway before they try them on themselves.
